CNTB: Promoting the flavours of Croatian eno - gastronomy
Today, Croatia is well-known as a very popular and high - quality Mediterranean destination, which also boasts a rich and diverse tourism offering. One of the key roles of the Croatian National Tourist Board (CNTB) is to create a positive and recognizable image of Croatia, with the goal of creating and promoting Croatian tourism domestically and internationally. Amongst others, the CNTB’s activities include creating and executing the promotional strategy, namely all promotional activities that are of mutual interest across Croatia’s tourism industry. The CNTB is tasked with promoting the best of Croatia’s tourism offering, through its destinations and regions, as well as via tourism products that are the key drivers and primary motives when choosing a destination for travel lovers. In this context, the importance of eno - gastronomy is even further highlighted, especially when looking at Croatia as an example, where the offering over the past few years has been quite successful. Namely, Croatia’s eno - gastronomy is authentic, high - quality, interesting and rich in tradition, and as such is becoming more recognizable on the international stage.
Also, Croatia’s food and wine will excite even the most demanding palates, with its unique blend of authentic Mediterranean and continental flavours, underpinned by the fact that numerous Croatian restaurants and wineries have been included in some of the most prestigious culinary guides and online portals. The main advantage of Croatia’s offer lies in the fact that many restaurants primarily use organic and local products, whereby the food maintains a unique flavour attributed to the specific climate and geographic region in Croatia. Hence, if you would like to visit a country with over a thousand islands, sail its crystal blue sea, walk through its naturally pristine surroundings both along its coast and inland, while also enjoying its richness of scents and flavours, Croatia is the right choice for you.